Posts Tagged ‘Eva X’

EVA X returns on September 18th with ‘Dance In Shadows’, the preview single for her upcoming album, TURBOPINK (out Nov 6). One part synthpop, one part metal, one part millennial J-pop, and one part 80s nostalgia, ‘Dance In Shadows’ is a primal scream for lost friends and empty spaces on the dancefloor, wrapped in a bright sonic blanket.

‘Dance In Shadows’ is a song born out of grief. EVA X writer, Gaby Gustafson completed the track after a co-worker & friend died from an aggressive form of cancer. She states, “I had written a super sad song originally, but I knew she’d hate that . It was really important to her to find joy wherever she could. So I ended up reworking the track into – Dance In Shadows- our happy little song about death.”

For the B-side of ‘Dance In Shadows’, Stoneburner brings his own styling to the track with a breakbeat remix that captures EVA’s dancefloor edge.

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EVA X started as a bedroom producer. She started releasing her tracks in 2019 and quickly built a cult following in the goth/industrial scene with her fusion of synthwave, industrial, power pop, and even metal elements. She released her debut album, I Dream Of A Reality on Distortion Productions in 2022, landing on several “Best of 2022” lists. She’s been a rising power on the US festival scene, including New Jersey’s Dark Force Fest, Seattle’s Mechanismus Festival, and Calgary’s Terminus. After a couple of years of heavy touring, Eva is back with her second album TURBOPINK and a full band along for the ride.

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Electro-pop artist EVA X has just unveiled the new video for her single, "Machine."  The video was directed, shot and edited by Erik Gustafson (GRENDEL / ADORATION DESTROYED).

About the song: "Machine" is the first look at EVA X’s upcoming album, I Dream Of A Reality. EVA X has the following to say about the song and its story: "I have a complicated relationship with my body. I do love it, but sometimes I wish it was different. I wrote "Machine" in a vulnerable spot, when I’d have given anything to feel beautiful like other women on social media. Chasing that aesthetic with injections and makeup was powerful, but also scary – I could create the face and body I wanted, but what would happen when it wore off? I took all of these tangled feelings and poured them into "Machine". When I brought the demo to my co-producers, Shane and Adam immediately jumped on it, bringing it to life with a frenetic energy that captured perfectly how alluring and isolating that illusion can be. In the music video, I wanted to explore what being beautiful in the alternative community looks and feels like, and how far we go for aesthetics. I taught myself choreography to capture the movement I wanted. Erik and I designed a video that captured both the sexiness I wanted and the reality of cutting and injecting ourselves for it."

Watch the video here:

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