Posts Tagged ‘change of direction’

Criminal Records – 20th June 2025

Christopher Nosnibor

If I didn’t know this was the new single by The Kut, I would never have guessed in a million years. ‘Sevens’ certainly sound different – very different… Beloved by Kerrang, Download veteran, with a debut album that reached number seven in the UK Rock Charts, The Kut is rock music. ‘Sevens’ however, is distinctly pop. Yes, really. But when you pick it apart, just how different really?

From their very inception, Princess Maha’s songs demonstrated a pop nouse, a knack for a hook, a nagging guitar line, a keen melody. It’s easy to overlook these components when it comes to many of the acts which have provided inspiration and comparison, the likes of Hole, Nirvana, Placebo. But all the raw energy in the world won’t translate to commercial success if there’s nothing that sticks in the mind. And so it is that all of these things are very much present on ‘Sevens’. Where it depart from previous offerings is not only that it’s sunny ad sultry, but the beats are backed off and everything is clean, smooth, the guitars are there but off in the background while a remarkably groovy bass flexes and bounces about in a way that’s not quite funky but certainly noddable. Landing in the middle of a heatwave and ahead of some festival appearances, it feels incredibly fitting. But, more to the point, if switched around to be recorded differently, with the guitars up in the mix and the vocals less compressed-sounding it would still be a solid rock tune. Done this way, it’s a solid pop tune with a post-punk flavour.

At heart it’s still The Kut, but with a new spin.